Tag: immersive events

5 interactive ideas to engage your event guests

Tuesday 24 October 2023 by Amazing News Editor

Whether you’re hosting a conference, wedding, workshop, or team-building event – getting your guests involved is a great way to keep them engaged and active in the conversation. Here are a few ways to keep them on their toes… 

Catch the mic 

Let your guests share their thoughts by throwing an interactive microphone ball around. A great example of this is a Catchbox – a soft box with a microphone inside. This is a fun way of hearing your guests’ opinions and allowing them to interact with the speaker.  

Livestream your event 

Create some hype at your event by livestreaming on social media and getting guests involved. You could do this by setting up a dedicated social media area where people can be interviewed about the event. It’s also a good idea to have an area where your attendees can create content with your company logo and colours in the background. 

Transport your guests using VR  

Help your guests visualise a product or a place through the power of virtual reality (VR). For example, if you were promoting an African safari, your guests could be transported amongst the animals via a VR headset. Or, if you want to show off a product like a new car model, VR can help your guests to visually see all its features. The possibilities are endless!  

Interactive food and drink stands 

In recent years this has become more and more popular at events – especially weddings. Instead of opting for another drab buffet, excite your guests with something different. You could have a make-your-own pizza station, a portable oyster bar, or a cheesecake table. As for drinks, provide a ‘pimp your hot chocolate’ station, complete with cream and lots of indulgent toppings. As they say, a way to someone’s heart is through the stomach.  

Customisable photobooth  

Create a lasting memory for your guests with a unique photo or video to keep. There are lots of products out there including selfie pods, GIF photo booths, and roaming photo booths. These are hireable at companies like Boothco. 

We’ve got you covered 

Engaging guests at your event will not only give them a positive experience, but it can make your event the talk of the town and if it’s an annual event will keep them coming back each year and help you to promote future events. 

If you’re planning an event in 2024 and need an event structure we have you covered. Take a look at a few of our Saddlespan tents which are fantastic for creating interactive events. 

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Events trends for 2023 – immersive events and the metaverse

Wednesday 04 January 2023 by Amazing News Editor

The continued recovery of the events industry is proving that live events drive the deepest engagement with audiences and customers for a memorable experience. Although 2022 did see an increase of in-person events, 2023 looks set to increase attendance further as audiences and delegates insist that virtual events can’t ever fully replicate the experience of an in-person exhibition, show, or festival. The 2023 AMEX Global Event Trends Forecast  research report explains increased optimism for events development. It suggests that the growth is due to improvements in technology and a regenerated focus on sustainability, well-being, and inclusivity. With almost half of companies now operating with a remote workforce, the report focuses on the vital role of in-person meetings for building employee contentment.

Event producers need to find creative ways to engage audiences, whilst aligning their brand and event objectives. Augmented Reality (AR) and Virtual Reality (VR) are rapidly developing and have become increasingly popular technologies in the events world.

The metaverse is an immersive 3D environment that utilises new technologies to create a simulated world for users to interact with one another and offers huge potential for truly immersive events. The concept of being able to transport your attendees to a different world using just a headset brings the ‘wow’ factor to any event. Attendees won’t forget an event anytime soon if they take place in space or under the sea!

Holographic technology is another evolution increasingly being used at cutting-edge events. It has been used to recreate the presence of celebrities and influential people to deliver keynotes and speeches, demonstrate new products, or add some fun to a party.

Holograms evolved over Covid lockdowns to be used as part of television interviews. ABBA also took part in this revolution and are currently appearing in hologram form in a purpose-built state-of-the-art arena for their 40th anniversary celebration concerts. It seems that anything is possible!

The SaddleSpan’s flexibility lends itself to these AR and VR events with ease. We have so many size options, and with pole-free space inside, there is nothing to detract from the AR or VR world your audience or guests find themselves in. The options and opportunities for projections and lighting that a SaddleSpan can accommodate, will also add to the ambience and atmosphere of any event.

Whilst these exciting events technologies are, relatively speaking, in their infancy, it’s inevitable that the metaverse, AR and VR will continue to develop and be a key player in experiential events that are in demand. The ability to be a combination of in-person, hybrid and virtual, keeping everyone engaged, is fascinating. And we’re here for it.

Photo by MontyLov on Unsplash 

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